I'm currently managing approx 50 (?) units and I thought I'd drop my opinion:
Make me understand the pain I am in. Real estate is painful, but as you have undoubtedly noticed, people think the pain is a natural part of the package and they can't separate the two.
How about automatic late notices? Projected vacancy and turnover assistance? I mean, those are really painful and annoying processes (at least to me), present me with a punch-by-punch pain tour and offer the solution.
Additionally, for heaven's sake, drop the buzzwords and market talk. I feel like you designed the site first and tried to shoehorn some content in there. Property managers care little about the "cloud" or "we're easy to use!". They want to get paid on time, how are you helping them?
Best of luck! I think there is massive potential here but I tend to think you are going about it the wrong way in your presentation. As rwhitman has said, it seems like you are trying to solve tenants' problems, not the landlords'. Noble indeed, but not the best strategy.
Make me understand the pain I am in. Real estate is painful, but as you have undoubtedly noticed, people think the pain is a natural part of the package and they can't separate the two.
How about automatic late notices? Projected vacancy and turnover assistance? I mean, those are really painful and annoying processes (at least to me), present me with a punch-by-punch pain tour and offer the solution.
Additionally, for heaven's sake, drop the buzzwords and market talk. I feel like you designed the site first and tried to shoehorn some content in there. Property managers care little about the "cloud" or "we're easy to use!". They want to get paid on time, how are you helping them?
Best of luck! I think there is massive potential here but I tend to think you are going about it the wrong way in your presentation. As rwhitman has said, it seems like you are trying to solve tenants' problems, not the landlords'. Noble indeed, but not the best strategy.