WTF? What review system, exactly, doesn't link to the reviewer's profile -- permission implied by posting? It's not even a generalism; it's a fact, full stop.
Who is Joe? I have no idea. I still find Amazon reviews useful though. I've long refused to rate or comment on apps in the google Play store because of their real name policy. I would do so anonymously though.
For me, it's simply that I don't feel comfortable with the world knowing so much personal information about me. What sorts of hobbies I have, restaurants I frequent, etc. It's really a massive privacy problem. So I no longer review products in Google's system.
