> Good luck with that. Subdomains make that basically impossible; even large, established corporations with big branding budgets have difficulty with this.
It's not only anonymous harrassers causing problems - for example, I've had a few magazines (2 mainstream owned by the same outlet and 1 industry magazine) in my country campaign against my name recently, after our company pointed out illegal price fixing in the industry. Now the top google (and bing) results for my name are 2-3 such articles in magazines with otherwise decent reputation, previously my personal web page, facebook page (with 0 friends 0 comments), old university web pages and various old programming projects were the rop results. How do I "clear my name" other than being more active on the web, using my own name (I haven't bothered to blog or post stuff online for various reasons, one of them is that my personal life doesn't belong there), or hiring SEO experts to push more neutral content to the top? I guess I'll just sit it out ...
It's not only anonymous harrassers causing problems - for example, I've had a few magazines (2 mainstream owned by the same outlet and 1 industry magazine) in my country campaign against my name recently, after our company pointed out illegal price fixing in the industry. Now the top google (and bing) results for my name are 2-3 such articles in magazines with otherwise decent reputation, previously my personal web page, facebook page (with 0 friends 0 comments), old university web pages and various old programming projects were the rop results. How do I "clear my name" other than being more active on the web, using my own name (I haven't bothered to blog or post stuff online for various reasons, one of them is that my personal life doesn't belong there), or hiring SEO experts to push more neutral content to the top? I guess I'll just sit it out ...